Corporate sustainability is a business approach that creates long-term consumer
and employee value by creating a "green" strategy aimed toward the natural environment
and taking into consideration every dimension of how a business operates in the social,
cultural, and economic environment.
Why companies engage in sustainability
Executives in business-to-business companies are likelier than their counterparts in consumer-facing companies to seek new growth opportunities through sustainability activities (20 percent, versus 14 percent).
Even with this range of definitions, most respondents see sustainability as creating real value: 76 percent of executives say sustainability contributes positively to shareholder value in the long term,
and 50 percent see short-term value creation.
The difference in views on short- and long-term value creation may be explained in part by the fact that building reputation is in a class of its own when compared with other,
more immediately financial reasons for engagement such as alignment with the company’s business goals or improving operational efficiency. Indeed, 72 percent of respondents say considering sustainability is “extremely” or “very important”
for managing corporate reputation and brands. In addition, 55 percent agree that investment in sustainability helps their companies build reputation, and 36 percent see building reputation as a top reason for addressing sustainability issues (Exhibit 1).
How our company keep sustainability?
We will try our best to do the best everyday in snow foam lance for car washing then Keeping track of sustainability’s impact.